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Find Great Business Opportunities - Book-of-the-Month - Author David Alford maintains that “opportunities come everyone’s way,” but few people know what to do when they find one. And in fact, few people actually know how to find the best ones.

That’s why he wrote

Optimizing Your Business for Mobile - Not too long ago, your business would be considered tech savvy if your website was easy to read on a smartphone and employees could access their emails on the go.

But, with how quickly the digital world is moving these days, this is just the beginning...

Conversion Rate Optimization - Every business owner knows the importance of a good online presence to increase a company’s visibility in a crowded and competitive marketplace. But getting more visitors and broader publicity is only half the story.

By improving conversion rates, you can give...

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Business Opportunity Blog

Keep It Simple and Live What You Love!

27 Oct 11 Posted by: Kathleen C Lanza
in Entrepreneur Exchange
Steven Bailey is the President of Sales and Operations for USAPetCONNECT, the largest network of pet-lover resource websites in North America. The company offers city-specific “sales ready” sites to ambitious animal-loving entrepreneurs who want to capitalize on the growing $58 billion...

Should You Buy A Laptop or Tablet…or Both?

There’s a lot of talk right now about tablet computing given the fact that Amazon is about to release its new Kindle Fire at a fraction of the cost of other similar devices, such as the iPad.  Furthermore, the number of tablet purchases each year is growing at a much faster rate than that of laptops,...

Kindle Fire vs. iPad for Small Business Owners

25 Oct 11 Posted by: Kathleen C Lanza
in Featured Articles
The impending release of Amazon’s new Kindle Fire on November 15 has many home-based and other small business opportunity and franchise owners wondering if this new tablet has what it takes to compete with Apple’s iPad.  With a price tag of just $199 as compared to the iPad’s base model at $499, it sure...

Are You Ready for Small Business Saturday on November 26?

20 Oct 11 Posted by: Kathleen C Lanza
in Featured Articles
Launched last year by American Express two days after Thanksgiving, Small Business Saturday is designed to build support for small businesses by encouraging consumers to think small when buying big on the most popular shopping weekend of the year.  It’s any small business owner's

Home-Based Business Basics 101

More than half of all businesses are operated primarily from someone’s home, according to the most current data available from the U.S. Census Bureau released this past June.  And that figure...

The Seven Traits of Great Salespeople

13 Oct 11 Posted by: Kathleen C Lanza
in Marketing & Sales
In his 2009 book, Lead, Sell or Get Out of the Way, international business consultant and business development expert Ron Karr claims that truly great salespeople all share seven common traits, each of which can be developed by home-based and other small business opportunity or franchise owners....

Is Your Business Franchise-Ready?

11 Oct 11 Posted by: Kathleen C Lanza
in Growth & Profit
For successful home-based and other small business owners, the next logical step on your road to success may involve franchising your operation or turning it into a business opportunity.  But how do you know if you’ve got what it takes?  How do you know if your business is ready?  Whether you decide...

Facebook to Give Away $10 Million in Small Business Advertising

4 Oct 11 Posted by: Kathleen C Lanza
in Featured Articles
Facebook, the National Federation of Independent Business Owners (NFIB) and the U.S. Chamber of Commerce recently announced a nationwide joint initiative to help small businesses acquire and retain customers.  By combining their resources, these...

Five Basic Rules for Extending Your Customers Credit

29 Sep 11 Posted by: Kathleen C Lanza
in Growth & Profit
In a tight economy, offering customers the option to pay over time or in installments can be mighty tempting.  In fact, it oftentimes means the difference between getting work and having the work go elsewhere.  The only problem is that many home-based or other small business opportunity or franchise...

BusinessOpportunity.com Sponsors Home-Based Business Expo

27 Sep 11 Posted by: Kathleen C Lanza
in Featured Articles
BusinessOpportunity.com has announced it will sponsor a California-based expo focused on helping home-based business entrepreneurs in early February 2012.  Scheduled to be held at the Hyatt Regency Valencia and Santa Clarita Conference Center on February 18 and 19, the Biz@Home expo will provide aspiring...

Nine Key Principles for Business Success

23 Sep 11 Posted by: Kathleen C Lanza
in Featured Articles
All of us can always use a few tips on how to become a better and more effective leader, especially if we are business opportunity or franchise owners.  In his new book, “Win,” best-selling author, leading pollster and communications expert, Dr. Frank Luntz focuses on the nine key principles that he...

Identity Theft: A Very Real Threat to Small Business Owners

As a home-based or other small business opportunity or franchise owner, you’re incredibly busy.  So busy in fact that there’s a good chance you’re not minding your finances as well as you could or should.  Unfortunately, identity thieves are onto you, making your business especially vulnerable to their...

Buying a Business Opportunity as a Side Business

Today’s uncertain economic climate has many people interested in buying a home-based or other type of business opportunity, licensee opportunity, distributorship or franchise, all in the hopes of subsidizing their regular full-time income.  If you are one of them, that’s a very reasonable plan as well...

Smart Marketing Without the Big Price Tag

13 Sep 11 Posted by: Kathleen C Lanza
in Marketing & Sales
Nielsen’s latest Social Media Report released on Monday provides yet more evidence that any small business opportunity or franchise owner who isn’t taking advantage of social media marketing is missing a potentially incredible...

Small Businesses in Eleven States and DC to Benefit from New Lending Initiative

8 Sep 11 Posted by: Kathleen C Lanza
in Featured Articles
If you’re a small business owner in one of eleven key states or the District of Columbia, you may be able to benefit from a recent lending initiative announced by the U.S. Department of the Treasury.  Designed to spur private-sector job growth, the State Small Business Credit Initiative (SSBCI) will...

Why America Needs Small Business Entrepreneurs and the Policies to Support Them

1 Sep 11 Posted by: Kathleen C Lanza
in Start-Up
Entrepreneurship in America is a vital source of employment, economic growth and innovation.  In fact, it’s one of the few things that continues to make our nation great and that will ensure we remain globally competitive for the foreseeable future.  Policymakers and pundits alike would agree that encouraging...

Can Your Business Survive A Disaster?

30 Aug 11 Posted by: Kathleen C Lanza
in Featured Articles
Earthquakes, floods, tornados, hurricanes…  Mother Nature has not been kind to us lately.  As a home-based or other small business opportunity or franchise owner, you may be particularly vulnerable to the elements.  In fact, an estimated 25% of the thousands of businesses that are adversely affected...

When to Email and When to Pick Up the Phone

Email is the lifeblood of many home-based and other small business opportunity and franchise owners.  It enables you to create and manage ongoing customer and supplier relationships quickly and efficiently like never before.  But beware!  Before you jump on email to communicate with someone else,...

Grow Your Business by Getting LinkedIn

23 Aug 11 Posted by: Kathleen C Lanza
in Growth & Profit
With more than 85 million users worldwide and growing at a rate of one new member every second, LinkedIn has become a major presence in today’s business world for professionals of all kinds, including home-based and other small business opportunity and franchise owners.  For those of you who aren’t clear...
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