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Optimizing Your Business for Mobile - Not too long ago, your business would be considered tech savvy if your website was easy to read on a smartphone and employees could access their emails on the go.

But, with how quickly the digital world is moving these days, this is just the beginning...

Getting Started CRM - Customer Relationship Management software, usually called CRM, can keep your customers happy and boost your sales. The right one makes it easy to track who is buying from you and where they are in the sales cycle.

Getting Started

Common Succession Planning - Legacy planning, as owners of family businesses know, is essential for the continued success of the business.

However, that doesn’t always mean that owners take the right steps to ensure a seamless

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Business Opportunity Blog

Great Interview Techniques for Any Employer

28 Apr 11 Posted by: Kathleen C Lanza
in Featured Articles
Business owners of all shapes and sizes all too often make a critical misstep in the hiring process―they don’t take the time to learn good, solid interviewing skills.  Unfortunately, this can be a very costly mistake, as hiring the wrong person can take quite a toll on any business’ bottom line in the...

USPS “Mail Works Guarantee” Proposal To Highlight Direct Mail’s Effectiveness

26 Apr 11 Posted by: Kathleen C Lanza
in Marketing & Sales
A request filed last week by the United States Postal Service with the Postal Regulatory Commission would allow the agency to implement a new program designed to prove the effectiveness of direct mail.  Companies that don’t already use direct mail in their advertising mix would be enticed to do so by...

Smart Entrepreneurs Seek Advice from the Qualified 2%

25 Apr 11 Posted by: Kathleen C Lanza
in Entrepreneur Exchange
Wendy Webb is the Director of Marketing and Business Development for Jowen Enterprises, a company that builds customizable, PERSONALLY BRANDED marketing systems that allow business owners to generate more leads and produce income from day one online. After years of “exploratory” career paths that...

Are You Mature Enough to Grow Your Home-Based or Other Small Business or Franchise?

22 Apr 11 Posted by: Kathleen C Lanza
in Growth & Profit
It’s been more than 20 years since Stephen R. Covey wrote his inspiring national bestseller and what has become the definitive work on personal leadership and success, “The 7 Habits of Highly Effective People.”  Fortunately, the wisdom he so ably put forth those many years ago is today every...

May Events in Nation’s Capital Cast Spotlight on America’s Small Businesses

21 Apr 11 Posted by: Kathleen C Lanza
in Featured Articles
Two events in the upcoming month of May will focus national attention on America’s small businesses―one primarily in recognition of all that small businesses do to bolster our economic stability and the other to foster the ability of entrepreneurs to make their voices heard in Washington.  Registration...

You May Be Ready for 4G, But Is It Ready for You?

19 Apr 11 Posted by: Kathleen C Lanza
in Featured Articles
We’re all seriously cell phone dependent at this point, for sure.  But as a home-based or other small business owner, your cell phone may very well be of particular importance to you and your livelihood.  In fact, it may be all that stands between you and closing the next deal.  Introduced in 2008,...

You Don’t Need an Office to Have an Office

If you are a home-based or other small or even a medium-sized business owner, you may not have or want all the trappings of an actual office, one that would be suitable for client meetings or that requires you to pay rent or invest in upkeep.  At the same time, you may need or want to hold client or...

Business Opportunities Answer Baby Boomer Retirement Concerns

15 Apr 11 Posted by: Kathleen C Lanza
in Start-Up
A recent Associated Press-LifeGoesStrong.com poll shows that baby boomers are seriously worried about their finances as they approach retirement age.  In fact, many believe they will have to work longer than they anticipated or fear they will never be able to retire at all. Born between 1946 and 1964,...

Senate Approves 1099 Repeal Language to the Relief of Small Business Owners

13 Apr 11 Posted by: Kathleen C Lanza
in Featured Articles
A somewhat buried, three-paragraph pay-for in last year’s new healthcare legislation has been approved by the Senate for repeal, much to the relief of the nation’s small businesses and their advocates.  The provision would have required companies to report to the IRS payments of more than $600 per year...

U.S. Employer-Based Health Coverage Continues To Decline

12 Apr 11 Posted by: Kathleen C Lanza
in Featured Articles
A recent Gallup poll showed that 16.3% of adults in the U.S. were uninsured as of February 2011.  And the percentage of Americans who receive health insurance benefits through their employer dropped to a low of 44.6%, the lowest it has been in the past three years.  On the flip side, the percentage of...

Three Keys to Every Entrepreneurial Success Story and the Danger of Unnecessary Toys

11 Apr 11 Posted by: Kathleen C Lanza
in Entrepreneur Exchange
Robert Dahl is the CEO of Top Off Wines and The Patio Wine Company, LLC, a company that enables you to start your own prestigious wine distribution business with a minimum investment.  Top Off Wines is partnering with independent distributors nationwide to market its own unique, ready-to-serve, premium...

Healthcare Exchanges and What They Might Mean for Home-Based or Other Small Businesses…What You Should Know

8 Apr 11 Posted by: Kathleen C Lanza
in Featured Articles
One of the key provisions set forth in the new 2010 healthcare law allows for the creation of healthcare exchanges.  A healthcare exchange is in essence an organized marketplace where both individuals and small employers can shop for insurance coverage.  The basic premise is that risk is diffused when...

Waiting Game Publications Opportunity Named A Best Franchise Concept for the 21st Century on Profiles with Terry Bradshaw!

7 Apr 11 Posted by: Kathleen C Lanza
in Opportunity Focus
Waiting Game Publications is a free, full-color, interactive, incentive-based monthly publication distributed anywhere that consumers experience wait times, such as doctor’s offices, car washes/dealerships/repair shops, karate/dance studios, to name only a few.  As a Waiting Game franchisee, you’ll have...

Recent Poll Shows Most Small Business Employers Remain Unaware of New Healthcare Law Provisions That Could Help Them

6 Apr 11 Posted by: Kathleen C Lanza
in Featured Articles
Findings from a recently conducted poll of small, California-based employers reveal that the majority of them are unfamiliar with the provisions in the new healthcare...

The Perfect Niche + a “Do or Die” Mentality + a Broom Closet = Huge Profits in a Challenging Economy

5 Apr 11 Posted by: Kathleen C Lanza
in Entrepreneur Exchange
Terry Parks is the CEO of Eviction Helpers, a company he started from scratch just two years ago after he finished college and had a brief foray in the NFL―The Dallas Cowboys, if you’re wondering.  Here he talks with BusinessOpportunity.com’s Entrepreneur Exchange about his journey from an anticipated...

More Than One Million Small Businesses Slated to Score with SCORE and Deluxe

4 Apr 11 Posted by: Kathleen C Lanza
in Start-Up
SCORE is America’s leading source of FREE and confidential small business advice for entrepreneurs, offering both online and in-person counseling out of its more than 350 locally based offices nationwide.  The non-profit’s 13,000-strong volunteer team of mentors represents more than 600 business skills...

Small-Business Optimism and Steady Confidence Provide Encouraging Signs of Recovery

1 Apr 11 Posted by: Kathleen C Lanza
in Featured Articles
While many home-based and other small businesses and franchises continue to  struggle in the wake of the most recent economic downturn, there are some indicators from both the past month and week that are cause for optimism.  The Index of Small-Business Optimism, the number of jobless claims and consumer...

How to Make Money Even While You Sleep

Today, I serve up a Sweepstakes Gaming Software business opportunity that can make you money 24/7 with very little investment of both your money and time.  And it’s fun too!  What more could you want from your next business? The Donation Zone, LLC:  Investment $1,000 to $5,000 As...

Want to Hire Someone to Manage and Close Your Leads When You Can’t? Here’s What You Should Know…

30 Mar 11 Posted by: Kevin James Culp
in Marketing & Sales
Just because you are the new, proud owner of a business opportunity or franchise doesn’t necessarily mean you’re a natural born salesperson.  You know what?  That’s okay.  There is another option than your having to do all the lead follow-up, management and closing yourself.  You can hire someone to...

Finding a Professional Sales Rep Can Really Help Your Home-Based or Other Small Business

29 Mar 11 Posted by: Kathleen C Lanza
in Marketing & Sales
While it’s true that selling products directly to the consumer today has been made easier by the latest technologies, the need for face-to-face sales exchanges between real, live human beings remains a critical part of any successful sales strategy.  The trouble is that many home-based or other small...
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Entrepreneur Exchange: Today, we sat down with Marc Winkelman, CEO of
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