Home Advertise Contact Blog Advertiser Login RSS
Newsletter Signup

Business Opportunities to Own
Home-Based Businesses
Choosing a Business Opportunity Growth and Profit Marketing and Sales
Plans and Goals Running Your Own Business Start-Up
Working From Home Entrepreneur Exchange Feature Articles
Opportunity Community Opportunity Focus In The News

Everyone will be hearing a lot from the newest addition to our staff: Digital Marketing Manager Hired Margaret Mallonée! This hire was a strategic move to enhance our staff for the new digital media platform we will be introducing in the weeks and months to come. Chicago,...

Slammed last year by what will surely be one of the most expensive and devastating natural disasters to ever hit the Northeast, millions of individuals, many of whom are work-at-home or other small business owners, are only now years later truly beginning to recover from the damage that Hurricane...

Marketing pumps leads and buyers into your business. There are multiple types of marketing methods, from paid advertising to social media. One of the most efficient is called drip marketing.

Here is a quick guide to drip marketing, an effective way to nurture leads using the power of automation. What...

Sponsors

STARSCAPES®
Imagine making up to $500 to $1,800 a day! Call or click now see how you can get your business for FREE! (602) 679-0257
Promotional Products Home Business
Run Your Own Business. Be Your Own Boss. Earn Great Profit Potential. Start At A Low Cost. Try It For Free! Learn More.
Hurricane Recovery Resources for Business Opportunity Owners
in the wake of a crisis of this magnitude can be especially maddening, DisasterAssistance.gov is good place to start...
How Many Leads Does It Take To Close A Sale?
This article is now live on our blog and I know could be very insightful for many. Read On
Residual Income Business Opportunities
Residual Income is the way that you work once and get paid multiple times—sounds great!... Read On
Productivity Hacks — Our Top 50
Productivity Hacks will help you make more from less this 2016. Here at BusinessOpportunity.com we want to... Read On
Top 7 Reasons to Consider a CMS
The internet loves obscure abbreviations. You can skip over most of them, but not CMS. What is CMS? read on...
The Ideal Length of Everything Online, Including Social Media Posts
When one of your busiest marketing channels limits you to 140 characters, you know that the internet sets its own rules.
It Takes a Hot Voicemail to Land a Warm Lead
If you're a successful entrepreneur who provides others like you the chance to follow in your footsteps... Read On
Low Cost Business Opportunities to Own
Are your right for a Low Cost Business Opportunities to Own? The desire to own your own business... Read On
Sales Hack To Increase Your ROI and Productivity
Sales Hack to make you more money! Sales Hacks are not new, but how you use them is. We receive lots of emails.. Read On
The Top 10 Reasons to Buy a Business Opportunity or Franchise
Starting your own small business is part of the American Dream, right up there with owning your own home. Read On
7 Keys to Leading Highly Effective Sales Conversations
Most people's sales conversations could be better. Not a little better, significantly better. Read On
 
Resource Center > Article
All Things Start Up (pt 1)
7 Jul 10 Posted by: admin
in Entrepreneur Exchange
Share this Article:

The President of Friendly Folks, Inc., Scott Kochman takes time to share his words of advice and encouragement, as well as thoughts on “all things business start-up” in this two-part series with BusinessOpportunity.com’s Entrepreneur Exchange:

How does someone know if they have what it takes to own their own business?  Tell us a bit about how you made the decision and why.

During one summer I started a car-detailing business and was making pretty good money and working when I wanted to.  That’s when I thought, “I can do this!”  Now this might sound silly, but I think in order to run a business you need to be a little selfish.  Not in a mean way, but in an “I want to do what I want to” way.  I think what people need to understand is that it’s not such a big deal to start a business.  Take a drive down the main street in any town, and you’ll notice hundreds and thousands of entrepreneurs who’ve taken a shot.  So I think it’s important to know that it’s possible.  With BusinessOpportunity.com, I feel that people get a chance to try starting a business without a huge capital investment.

What do you think is the greatest challenge facing business owners today and why?  Any suggestions for how to address those challenges?

Overstimulation, being scattered, lack of focus and the constant bombardment of information.  With the internet, everyone seems to be an expert and there’s SO MUCH information out there that there’s a tendency to freeze and not do anything until it’s perfect.  Everyone seems to have a different view, how to approach customers, marketing suggestions, where to advertise, etc.  There’s so much business advice out there that it’s actually confusing and intimidating.  My suggestion is to get back to the basics.  Think like the 1950’s.  Find a great product.  Stick with it.  Find people who want to buy it.  Sell it for more than you paid for it.   That’s it.  Don’t overanalyze everything.  Keep it simple.  And have fun!!

What is the single strongest piece of advice you would have for someone just starting out in business for themselves?

Make starting a business a learning experience AND a money-making venture.  Don’t think of your new business as a job.  You’re going to screw up and make some mistakes.  That’s normal, and I’m still making them 14 years later.  Don’t expect to make a ton of money right from the start.  You might, but don’t set out with that intention.  Use this opportunity to learn about marketing, learn about sales, learn new technologies and learn about what you like and dislike.  Once you start learning, you’ll be able to put that knowledge to use, and then you’ll start noticing the big payoff.

And one more thing...

There’s no “right time” for starting a business.  The right time is NOW if you want to do it.  Let go of your need to be perfect or trying to figure out when you’ll have enough money and time.  I’ve heard people tell me they’re waiting for their kids to go to college, and then they’re going to start a new business.  That’s nuts.  If you’ve always wanted to be your own boss, then do it right now.  If you only have $300 to spend, find something to start for that amount.  If you’re lucky enough to have a grand or two, take a look on this site.  You’ll find plenty of great businesses ideas that you can start.  My point is, just get started.  The right time is now!

What would you say is the one thing that new business owners forget about or overlook when they’re just planning/starting out?

They run out of money because they didn’t plan well.  For example, if you only have 2K to use for a new business, you better only spend 1K up front.  There are many “extras” that you’ll need to spend on, like advertising, business cards, display materials, cell phone bills, entry fees (for craft or trade shows), networking groups, consulting (if necessary), a credit card machine, fees or licenses, a new suit and shoes, etc.  In other words, don’t plunk down the whole 2K for products and then have nothing left to invest and grow your business.

What is it about the business/industry you are in that made it so attractive to you?

I know this sounds goofy but I always get a kick in the pants when someone looks at our product.  It’s personalized and when their name is there, front and center, well, they just smile from ear to ear.  That smile makes me think I’m in the right business.

About Scott: A NJ native son and having attended music school at Syracuse given his passion for the trumpet, Scott Kochman always figured he’d wind up a symphony musician.  However, that duel major in business along with his entrepreneurial spirit won out when he started a personalized keepsakes and music production company more than 14 years ago.  Today, Friendly Folks, Inc. is one of the most respected companies of its kind in the industry and still growing strong!

This is the first of a two-part series.  Join us for our next Entrepreneur Exchange with Scott Kochman where he’ll share more with us about what sales/marketing and business management techniques he finds work best, as well as what words inspire him most.

Related Blog Posts
5 Sep 17 Posted by: Kevin James Culp
in Entrepreneur Exchange
I had the pleasure of setting down with Edwin Shoffner, CEO with Mattress by Appointment for BusinessOpportunity.com's very first Podcast that will be released on our new Digital Platform very soon.  Here is the transcript from that call for...
15 Apr 17 Posted by: Kevin James Culp
in Entrepreneur Exchange

Entrepreneur Exchange is our forum where we interview the Influencers, CEO's, Author's, Business Owners Of All Types, Shapes and Sizes.

Entrepreneur Exchange: Today, we sat down with Marc Winkelman, CEO of
15 Nov 16 Posted by: Kevin James Culp
in Entrepreneur Exchange

SocialXpand Business Opportunity Interview w/ Brian Weiss was for me a new way to learn from a customer and whom I consider a friend in the industry.

I've had the opportunity to work for a while now with Brian Weiss who is the Director of Sales for the
9 May 16 Posted by: Kevin James Culp
in Entrepreneur Exchange

The Billion Dollar Salesman -Serving the World for 28 Years! I’ve truly lived a blessed life and I have also been fortunate to have many mentors that provided me with guidance and motivation. As a result of learning how to do things the right way the companies that I’ve owned have generated just...

31 Mar 16 Posted by: Todd Hatch
in Entrepreneur Exchange

Todd Hatch "Since leaving a job less than a year after graduating college over 20 years ago, I've been fortunate enough to be self employed."

Todd Hatch  - Reflecting on the time I have spent growing...
 
   

I had the pleasure of setting down with Edwin Shoffner, CEO with Mattress by Appointment for BusinessOpportunity.com's very first Podcast that will be released on our new Digital Platform very soon.  Here is the transcript from that call for...
Read More

Video Spotlight

Virtual Financial A Home Business in Financial Services You are going to want to see this Video!

Virtual Financial Group


Premium Sponsor