The thing about being a business opportunity, licensee opportunity or other small business, franchise or distributorship owner is this... You know reading everything you can by the experts on entrepreneurship and how to be successful is a great investment of your time, but you never seem to have any.
That’s where a book like It’s Your Business: 183 Essential Tips that Will Transform Your Small Business comes in especially handy and why it needs to be one of the first additions to your library in 2013.
Authored by JJ Ramberg, host of MSNBC’s show “Your Business” and a successful entrepreneur of many years in her own right—with Lisa Everson and Frank Silverstein—this book offers easy-to-digest, flip-to-any-page-as-you’re-able advice straight from the trenches. It’s a compilation of 183 quick tips reflecting years of hard-earned wisdom, all delivered in a very manageable and digestible format that’s tough to beat.
“This book is a collection of some of the smartest, most practical and easy-to-understand business advice out there,” Ramberg writes in the book’s Introduction. “It’s straightforward information that you don’t need a business school degree to understand, and you don’t need to be a Fortune 500 company to use.”
Comprising eleven chapters, each containing dozens of practical and actionable tips on everything from finding funding and leadership to closing sales and getting your message out, Ramberg makes the point that It’s Your Business is not a “comprehensive how-to-start-and-grow-your-business kind of book.” Rather, it’s “a collection of ‘aha’ moments” that she and her co-authors hope will inspire other entrepreneurs to say, “Oh, that’s a much better way to do it!”
While much of this book’s appeal for the busy entrepreneur lies in both its content and its quick-read format, tech-savvy small business owners will also appreciate its fairly extensive use of QR codes throughout. Linking the book’s readers via their smartphones to the impressive “Your Business” video library, these codes provide direct access to more in-depth and relevant coverage about any number of topics as well as meaningful contributions by various entrepreneurs and other experts of note.
From crafting the most effective elevator pitch (Tip #1) to knowing how you can protect your accounts from scammers (Tip #183) and all the tips in between, this book has something to offer any ambitious entrepreneur. That’s what makes it an especially worthwhile read for just about every business opportunity, franchise or other small business owner out there.
While it’s likely you can borrow a copy of It’s Your Business at your local library, we think its tips are so great that you’ll want to own one and use it over and over again as a quick reference and source of inspiration. Pick it up at your local bookstore today, or click here on either Amazon.com or Barnes and Noble.com to order now!