Home Advertise Contact Blog Advertiser Login RSS
Newsletter Signup

Business Opportunities to Own
Home-Based Businesses
Choosing a Business Opportunity Growth and Profit Marketing and Sales
Plans and Goals Running Your Own Business Start-Up
Working From Home Entrepreneur Exchange Feature Articles
Opportunity Community Opportunity Focus In The News

Young Entrepreneurs Start-Up Advice —the best advice, helpful tips, and questions for the aspiring, young business owner.

To help you decide if you're ready to start a business, we’ve complied the best young...
Everyone will be hearing a lot from the newest addition to our staff: Digital Marketing Manager Hired Margaret Mallonée! This hire was a strategic move to enhance our staff for the new digital media platform we will be introducing in the weeks and months to come. Chicago,...

Slammed last year by what will surely be one of the most expensive and devastating natural disasters to ever hit the Northeast, millions of individuals, many of whom are work-at-home or other small business owners, are only now years later truly beginning to recover from the damage that Hurricane...


Sponsors

STARSCAPES®
Imagine making up to $500 to $1,800 a day! Call or click now see how you can get your business for FREE! (602) 679-0257
Promotional Products Home Business
Run Your Own Business. Be Your Own Boss. Earn Great Profit Potential. Start At A Low Cost. Try It For Free! Learn More.
Hurricane Recovery Resources for Business Opportunity Owners
in the wake of a crisis of this magnitude can be especially maddening, DisasterAssistance.gov is good place to start...
How Many Leads Does It Take To Close A Sale?
This article is now live on our blog and I know could be very insightful for many. Read On
Residual Income Business Opportunities
Residual Income is the way that you work once and get paid multiple times—sounds great!... Read On
Productivity Hacks — Our Top 50
Productivity Hacks will help you make more from less this 2016. Here at BusinessOpportunity.com we want to... Read On
Top 7 Reasons to Consider a CMS
The internet loves obscure abbreviations. You can skip over most of them, but not CMS. What is CMS? read on...
The Ideal Length of Everything Online, Including Social Media Posts
When one of your busiest marketing channels limits you to 140 characters, you know that the internet sets its own rules.
It Takes a Hot Voicemail to Land a Warm Lead
If you're a successful entrepreneur who provides others like you the chance to follow in your footsteps... Read On
Low Cost Business Opportunities to Own
Are your right for a Low Cost Business Opportunities to Own? The desire to own your own business... Read On
Sales Hack To Increase Your ROI and Productivity
Sales Hack to make you more money! Sales Hacks are not new, but how you use them is. We receive lots of emails.. Read On
The Top 10 Reasons to Buy a Business Opportunity or Franchise
Starting your own small business is part of the American Dream, right up there with owning your own home. Read On
7 Keys to Leading Highly Effective Sales Conversations
Most people's sales conversations could be better. Not a little better, significantly better. Read On
I Want To Buy a Business Opportunity or Franchise
Who are the types of people who buy a business opportunity or small franchise? According to people in... Read on
 
Resource Center > Article
Is The Food Truck Industry Missing the Boat?
8 Nov 11 Posted by: Kevin James Culp
in Featured Articles
Share this Article:

If ever there was a business concept whose time has arrived when it comes to franchising, it’s the food truck. So I can’t help but wonder why so many of the most successful food truck owners out there today are not jumping at the chance to replicate their success in other areas of the country.

For the immediate future, it looks like those of us who are longing for the latest and greatest ethnic and fusion cuisine hitting the streets all over the larger cities like New York and Los Angeles are just going to have to go without. That’s until any number of ambitious entrepreneurs and investors grab a board and start surfing what undoubtedly will be the next wave in the tsunami-like growing food truck industry. Come on folks, we know franchising is just a matter of time, but we can’t wait!

Long stigmatized as “roach coaches,” food trucks have only recently become the hip and chic mobile cuisine favorites of so many ardent and loyal followers. Why? The most well-respected food truck owners will tell you the main reason is that the food, its quality and the various selections offered are what ultimately draw the masses. While that is certainly true, many would also agree that the recent popularity and success of food trucks are just as much a direct result of the confluence of two equally important additional factors―a down economy and the advent of social media.

Although food trucks existed well before the turn of the millennium, 2008 has been labeled the unofficial year in which the industry really took off in cities like New York and Los Angeles―a modern “phenomenon” was born. Extremely talented chefs and restaurateurs who were reluctant to spend big money on more traditional storefronts, which can be very risky business endeavors when times are tough, decided to take their talents to the streets. They’d have been fools not to. The time was right.

The benefits of the food truck concept from a strictly entrepreneurial perspective are tremendous. They speak for themselves:

• Relatively low barrier to entry when compared to a storefront. Food trucks can cost as little as $2K to get them up and running. Of course, they can also go for as much as $75K or more, depending on the equipment, space, etc.

• Much less risky investment than a standard brick and mortar store

• Extreme mobility to meet demand

• Gives patrons the opportunity to experience food in ways they would otherwise not be able to access or afford

• Very well suited to niche product marketing

• Exploding industry with great social and mainstream media buzz

• Majority of food trucks remain cash-only, making for hassle-free and more profitable exchanges

• Brand new category for food trucks was added into the world-renowned foodie’s guide―the Zagat survey―just this year, which added tremendous cachet to the whole industry

• Trend toward regulating the industry much like any other restaurant category and even granting liquor licenses in some locales is fostering trust and credibility

• And perhaps most importantly, social media can be used to encourage brand loyalty in ways never thought possible, creating a sense of community wherever a food truck goes as loyal customers receive daily updates on location, specials, new flavors and options, new techniques and approaches.

The Food and Agriculture Organization of the United Nations estimates that 2.5 billion people eat street food every day. And while that’s a huge number, looking at the as yet untapped full potential of the food truck phenomenon, we all know it is one that will grow exponentially in the years to come.

Related Blog Posts
22 Sep 17 Posted by: Margaret Mallonée
in Featured Articles

Young Entrepreneurs Start-Up Advice —the best advice, helpful tips, and questions for the aspiring, young business owner.

To help you decide if you're ready to start a business, we’ve complied the best young...
14 Sep 17 Posted by: Kevin James Culp
in Featured Articles
Everyone will be hearing a lot from the newest addition to our staff: Digital Marketing Manager Hired Margaret Mallonée! This hire was a strategic move to enhance our staff for the new digital media platform we will be introducing in the weeks and months to come. Chicago,...
3 Sep 17 Posted by: Kathleen C Lanza
in Featured Articles

Slammed last year by what will surely be one of the most expensive and devastating natural disasters to ever hit the Northeast, millions of individuals, many of whom are work-at-home or other small business owners, are only now years later truly beginning to recover from the damage that Hurricane...

23 Aug 17 Posted by: Kevin James Culp
in Featured Articles

Marketing pumps leads and buyers into your business. There are multiple types of marketing methods, from paid advertising to social media. One of the most efficient is called drip marketing.

Here is a quick guide to drip marketing, an effective way to nurture leads using the power of automation. What...
18 Aug 17 Posted by: Kevin James Culp
in Featured Articles

Do you look around at your cubicle and dream of the day when you view the world from your yacht? You can do it, if you follow the right steps.

The dreamer’s road from wage slave to millennial millionaire is paved with hopeful thoughts. The winner’s road is built with one tiny change after another,...
 
   

I had the pleasure of setting down with Edwin Shoffner, CEO with Mattress by Appointment for BusinessOpportunity.com's very first Podcast that will be released on our new Digital Platform very soon.  Here is the transcript from that call for...
Read More

Video Spotlight

Virtual Financial A Home Business in Financial Services You are going to want to see this Video!

Virtual Financial Group


Premium Sponsor