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For many of us, each New Year brings with it a mishmash of emotions and challenges, some good and some bad. It’s a time to reflect on everything that went right in the year gone by as well as an opportunity to initiate the process of making positive changes moving forward. But change is rarely ever easy...
For many small business owners, the holiday season can be overshadowed by the unpleasant reality that the latest tax season is upon us. Yes folks, it’s time once again to answer to Uncle Sam and the IRS (Internal Revenue Service, as if you didn’t know!). And while some SMB (small- to medium-sized...
Deciding whether or not to stage an exhibit at a trade show or other networking event as part of your marketing mix for 2014 is something you as a small- to medium-sized business (SMB) owner might be thinking about right now. If so, you’d be one of many. Contrary to speculation in recent years that...


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Resource Center > Article
How To Write Effective Business Letters For Your Online Home-Based Business Opportunity

When I started writing effective business letters I found them to be one of the most difficult tasks. First, keep in mind that business letters are very different from any other type of letters that you’re use to writing. Business letters need to be extremely effective at communicating various topics and/or ideas into one streamlined thought for a quick, easy read. That is a big task if you've never written one. Also, keep in mind that those who read your business letters will be evaluating you and your company based on your writing abilities. If you can’t write a great business letter they might not do business with you because they might think your abilities are lacking in other parts of your business. Think of your business letters and other collateral business materials as your first impression with a person or company. You always want to make a good first impression and your business letters should be no different.

When promoting your business opportunity you need to follow a set of basic guidelines.

First, determine the purpose of the letter and map out your desired direction of its content. Establishing the purpose for your letter will guide you to the second step of listing the requirements of your letter. Next, make sure to keep it professional. Be as specific as possible in your letter(s). Lastly, proof read your letter(s) and then ask a friend, family member, or multiple people to proofread it as well. You will get valuable feedback especially if you can’t afford a professional proofreader.

Carpe Diem My Friends!


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Are you a business opportunity or other small business owner who wants to know whether or not making the investment in a toll-free phone number is worth the effort and expense? Have you ever thought about how a toll-free number might help you to more effectively market your business opportunity or other...

A company is only as good as its employees. Keeping them motivated sounds easy but is harder to accomplish than most would think. According to Forbes.com, over 43 percent of workers cite a lack of recognition as a determining factor when it comes to how they perform while on the job. The question is...





If you’ve ever wondered whether or not you have what it takes to become a travel and leisure entrepreneur, working from the comfort of your own home while earning as much as 100% commission on the sales of exciting cruises and destination vacations, then you owe it to yourself to listen to Terri Maldanado. As...
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