Home Advertise Contact Blog Advertiser Login High-Yield Investments
Newsletter Signup

Business Opportunities

Home-Based Businesses
Choosing a Business Opportunity Growth and Profit Marketing and Sales
Plans and Goals Running Your Own Business Start-Up
Working From Home Entrepreneur Exchange Feature Articles
Opportunity Community Opportunity Focus In The News

Drug-free Work Program - Drug, alcohol abuse, and addiction is growing more and more common as the years go by, yet I still see more businesses and companies that do not enforce strict drug rules than companies that do.

Drug-free Work Program - This is silly to me, especially since employed...

Buy Business Opportunity Franchise - Owning a business is as popular as every in the U.S. Thousands buy a business or Business Opportunity or Franchise each year. Will you be one of them?

Buy Business Opportunity Franchise - Here is a look at who is currently buying new businesses, the hottest...

Expanding Opportunity Services - It has always been our mission to provide the best customer service possible and have recently added no cost training and coaching sessions for all active advertisers. Now, we are going a step further to address the one major problem faced by opportunity owners–lack...


Paid2Save Click or Call Bill Toth (716) 345-1888
If you could Travel more, Have Fun, and get Paid doing it, would you want to know more about it?
Molecule Minions Team
Need To Fill Positions Fastest Growing, All Inbound Call, Direct To Consumer Distribution Team In The USA! 217-718-4744
Be A Distributor
Small Business
Resource Center > Article
Is Your Small Business Holiday-Ready?
Share this Article:

It’s here. The official start of the holiday shopping season is upon us. Black Friday, followed by Small Business Saturday and well into Cyber Monday will see millions of consumers clambering for the hottest deals, the newest gizmos and the most in-demand products this year. In fact, holiday sales are predicted to increase by as much as 2.8 percent this season, up to $465.6 billion, according to the National Retail Federation. And a recent analysis by Forrester Research, Inc. anticipates e-retail sales could increase as much as 15% in November and December.

As a small business opportunity or franchise owner, you can’t afford to miss out on the potential profitability and promise that this time of year has to offer. Ensuring your business is “holiday-ready” means you should focus your efforts in two key areas, meeting the increased demand of more satisfied customers and creating long-term customer relationships.

Meeting Increased Demand

When it comes to meeting increased demand for your products and services, inventory and staffing are your keys to survival. It’s critical that you take stock of the products you think will be most successful this season and order accordingly. In addition, you may require temporary help, especially if you anticipate an increased number of phone calls. Prospective customers expect first-rate and personalized service around the holidays in particular, so this is not the time to skimp on anything customer service-related. You can’t afford to give your customers any reason to go elsewhere when the competition is so fierce.

While it’s true that customer satisfaction starts with a quality product, it is greatly enhanced by the little things, especially at this time of year. Make shopping easier for your customers by offering extended holiday hours, including weekends. Clearly communicate to them what the shipping deadline is if they want to receive their orders in plenty of time for Christmas. Offer gift messages and wrapping if you can. Include a thank-you note with any invoice or packaging slip. And to foster good will over the long-term, make holiday returns as easy as possible.

Creating Long-Term Customer Relationships

The holidays provide a once-a-year opportunity to identify new customers in large numbers. This is your time to make a positive impact on them and to set the stage for an ongoing relationship that you may never have another chance to create. Make sure you ask every one of your customers, whether they are new or existing, to share or confirm their email address and other key contact information so that they can receive special offers and information from you throughout the holidays and all year long. What better way to begin a new year than to start building or enhancing your already-existing customer database? After all, it is the key to any successful strategic marketing plan.

This holiday season think about how you can position your business as an invaluable and helpful resource for everything from clever gift ideas and problem solving to great deals and money-saving coupons. Always include a clear call to action for your customers. For instance, you might want to encourage them to “like you” on Facebook or Tweet you back if they want to win something. Whatever it is you do, remember that the key to creating customer loyalty is to provide quality and value, not just during the holidays but all year long.

Live On Your Own Terms
Related Blog Posts

The Business Franchise Opportunity Sales Tips 7 Part Series was an idea launched by Keith Shaffer Director of Personal at TheLocalProject.net two weeks ago after a coaching session.  The credit goes to him for this...

Live On Your Own Terms

Getting More Out Of Life: Buying Getting More: How You Can Negotiate to Succeed in Work and Life was an easy choice. When you read that Google used it to train 30,000 employees, you gotta figure it’s got something going for it. I’m always on the lookout for helpful books and negotiation...

Live On Your Own Terms
12 Apr 16 Posted by: Todd Hatch
in Running Your Own Business

Money-Saving Tools that Entrepreneurs who are involved with business opportunities, franchises and work-at-home positions know how important it is to track money and manage money, which ultimately helps you save money.

The goal is to have more coming in than going out, but it can be difficult...
Live On Your Own Terms

Here is an overview of the differences between business opportunities and franchise, and how you can determine which is the one for you.

Business Opportunities vs. Franchises the age old question - which is best for you? Do you dream of running your own business opportunity? If so, what does...
Live On Your Own Terms
Self-employed people think of time is money and that knowledge is power. Those are two clichés that couldn’t be truer for every self-employed entrepreneur. That’s why they were early adopters of the smartphone and tablet. Self-employed people also love their apps. These digital tools on smartphones and...
Live On Your Own Terms
Featured Listings
Be Your Own Boss

The Billion Dollar Salesman -Serving the World for 28 Years! I’ve truly lived a blessed life and I have also been fortunate to have many mentors that provided me with guidance and motivation. As a result of learning how to do things the right way the companies that I’ve owned have generated just...

Read More

Opportunity Video Spotlight

If you could Travel more, Have Fun, and get Paid doing it, would you want to know more about it?

Premium Sponsor