Facebook’s pages are changing as of March 30, and any business opportunity or franchise owner who has a page and is not ready could be asking for problems. Businesses that are already active on Facebook and know what’s coming and prepare for it should do just fine, but if your business page has been languishing for a while, the changeover to Facebook’s new mandatory “Timeline” feature is going to make that fact all too apparent.

Designed to provide more branding and advertising opportunities, the new Timeline approach provides a platform for businesses to talk with their customers and not just at them. Changes will involve everything from your business’ Facebook page cover photo and profile image to your ability to promote special offers and events and everything in between.

For a more in-depth overview of what these changes to Facebook entail and how they will affect your business page, click on the following resources for more information:

Introducing New Facebook Pages

SocialMediaExaminer.com

Entrepreneur.com