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Resource Center > Article
New, FREE CRM Integration Feature Saves BusinessOpportunity.com Advertisers Time and Money
15 Jul 11 Posted by: Kathleen C Lanza
in Featured Articles
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BusinessOpportunity.com advertisers can now have their leads automatically uploaded quickly and easily directly to their SalesForce.com CRM account, saving them countless hours of input-computing time and allowing them to manage their leads more effectively.  This FREE, value-added service is just one of many the company anticipates rolling out over the course of the coming year.

“Technology-based solutions like CRM are rapidly becoming the most recognized and efficient way for companies of all shapes and sizes to manage their leads, especially when they come from multiple sources,” said Kevin J. Culp, BusinessOpportunity.com’s Director of Sales.  “Our site’s new CRM integration feature is available immediately free-of-charge to our advertisers who have SalesForce.com accounts, and we are committed to expanding the number of CRM software providers we work with in the very near future.”

The use of CRM software and cloud computing has enabled home-based and other small businesses or franchises in particular to save considerable time and money on such cumbersome tasks as data entry, cross-referencing of leads from multiple sources and targeted-lead sales and marketing-oriented outreach activities, among others.  It also provides a better understanding of how prospects are responding to specific information and promotional activities and fosters such positive outcomes as increased response rates.

Since its start more than a decade ago, BusinessOpportunity.com has become one of the leading online sources of business and franchise opportunities in the industry.  It consistently ranks on page one, if not first, for a number of keyword and keyword combinations on the most prevalent search engines, including Google.

Advertisers who are interested in integrating their SalesForce.com account with BusinessOpportunity.com’s lead delivery system can contact Culp for more information via email at kevin.culp@businessopportunity.com or call at (312) 893-6759.

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