Home Advertise Contact Blog Advertiser Login RSS
Newsletter Signup

Business Opportunities to Own
Home-Based Businesses
Choosing a Business Opportunity Growth and Profit Marketing and Sales
Plans and Goals Running Your Own Business Start-Up
Working From Home Entrepreneur Exchange Feature Articles
Opportunity Community Opportunity Focus In The News

Want more sales? Need to grow your business? Use the top 7 methods to generate more leads!

If you read Friday’s blog, you know that one of the best ways to increase sales is to generate...

Are sales down? Do you need to boost sales? Check out our latest tips and tricks to increase sales fast!

Let’s be honest, if sales are low, business and moral are low. Low sales over a period of time can lead to a business shutting down. With online retail giants, like Amazon,...

To help you get inspired, we’ve collected success stories from some of the top mom entrepreneurs of 2017, or mompreneurs.

There is no question that starting your own business is tough. It requires a lot of time, dedication, effort, and money. You’re putting your financial stability, job security,...

Sponsors

STARSCAPES®
Imagine making up to $500 to $1,800 a day! Call or click now see how you can get your business for FREE! (602) 679-0257
Promotional Products Home Business
Run Your Own Business. Be Your Own Boss. Earn Great Profit Potential. Start At A Low Cost. Try It For Free! Learn More.
Hurricane Recovery Resources for Business Opportunity Owners
in the wake of a crisis of this magnitude can be especially maddening, DisasterAssistance.gov is good place to start...
How Many Leads Does It Take To Close A Sale?
This article is now live on our blog and I know could be very insightful for many. Read On
Residual Income Business Opportunities
Residual Income is the way that you work once and get paid multiple times—sounds great!... Read On
Productivity Hacks — Our Top 50
Productivity Hacks will help you make more from less this 2016. Here at BusinessOpportunity.com we want to... Read On
Top 7 Reasons to Consider a CMS
The internet loves obscure abbreviations. You can skip over most of them, but not CMS. What is CMS? read on...
The Ideal Length of Everything Online, Including Social Media Posts
When one of your busiest marketing channels limits you to 140 characters, you know that the internet sets its own rules.
It Takes a Hot Voicemail to Land a Warm Lead
If you're a successful entrepreneur who provides others like you the chance to follow in your footsteps... Read On
Low Cost Business Opportunities to Own
Are your right for a Low Cost Business Opportunities to Own? The desire to own your own business... Read On
Sales Hack To Increase Your ROI and Productivity
Sales Hack to make you more money! Sales Hacks are not new, but how you use them is. We receive lots of emails.. Read On
The Top 10 Reasons to Buy a Business Opportunity or Franchise
Starting your own small business is part of the American Dream, right up there with owning your own home. Read On
7 Keys to Leading Highly Effective Sales Conversations
Most people's sales conversations could be better. Not a little better, significantly better. Read On
How Many Leads Does It Take To Close A Sale?
This Featured Article is live on our blog and I know could be very insightful for connectivity and ROI.
I Want To Buy a Business Opportunity or Franchise
Who are the types of people who buy a business opportunity or small franchise? According to people in... Read on
 
Resource Center > Article
Are You Ready for Small Business Saturday on November 26?
20 Oct 11 Posted by: Kathleen C Lanza
in Featured Articles
Share this Article:

Launched last year by American Express two days after Thanksgiving, Small Business Saturday is designed to build support for small businesses by encouraging consumers to think small when buying big on the most popular shopping weekend of the year.  It’s any small business owner's "one-stop-shop for growing your holiday sales." 

Don’t believe it?  Look no further than last year’s results, which speak for themselves.  "Our goal was to build support for the locally owned and independent retailers that make up our communities," said American Express OPEN’s Vice President for Brand, Marketing and Social Media Julie Fajgenbaum in a recent blog post.  "While we had high hopes going into last year's event, we were blown away by the results."  In fact, small businesses who actively participated in 2010 enjoyed an estimated 28 percent increase in sales as compared to the same day in 2009.

“Our mission is to help businesses do more business,” Fajgenbaum continued.  “We believe small business growth is essential to the health of our economy―and that’s good for everyone.”  Endorsing Fajgenbaum’s sentiments with more than just words this year are a number of giants in the online industry, including Facebook, Google and Twitter.

More specifically, these innovators and others like them are teaming with American Express to create a FREE toolkit that will help small business owners to not only make the most of Small Business Saturday 2011 but to capitalize on the resources and guidance it provides well into the future.  In further articulating the goals of this year's effort, Fajgenbaum said about last year's event, “More than 130 advocacy groups demonstrated their support, as did more than 1 million people who ‘liked’ Small Business Saturday on Facebook.  And more than 100,000 small businesses took advantage of the marketing materials and opportunities.  This year,” she said, “we’re aiming higher.”

Small Business Owners who don't want to miss out on this incredible marketing opportunity are encouraged to do the following:


  • Download the Small Business Saturday Checklist―This checklist provides a quick overview of just some of the many promotional materials and activities small business owners can employ and how they can access all that they need to get the job done.

  • Go to facebook.com/shopsmall and click on “For Your Biz”―This is where you’ll find a whole range of easy-to-use marketing tools and resources, including free Facebook ads, a Facebook “page-maker” tool, a Video-Maker to help you create a high-quality video for your business, sales promotion strategies and platforms to reach prospective customers via social media channels and other means, tips to grow your Twitter following, signage and email marketing suggestions, online promotional strategies and site suggestions, point-of-purchase displays, and so much more!

  • Maximize Small Business Saturday investments with FedEx―As one of Small Business Saturday’s biggest supporters, FedEx has announced it will offer a special 20% savings on all related materials that small business owners are able to print through FedEx Office® Print Online.  The offer is good through November 26.

  • Be aware of consumer incentives and register as necessary―FedEx will further be supporting Small Business Saturday 2011 by distributing 40,000 $25 Shop Small℠ American Express® gift cards for customers to use at small businesses on November 26.  While 30,000 of those cards will be available on a first-come-first-serve basis beginning on November 1 via Facebook, the other 10,000 will be distributed directly to consumers by FedEx.  Additionally, for the second year in a row, American Express will offer its Cardmembers a $25 statement credit when they register and shop at any qualifying small business that accepts American Express.

Related Blog Posts
16 Oct 17 Posted by: Margaret Mallonée
in Featured Articles

Want more sales? Need to grow your business? Use the top 7 methods to generate more leads!

If you read Friday’s blog, you know that one of the best ways to increase sales is to generate...
13 Oct 17 Posted by: Margaret Mallonée
in Featured Articles

Are sales down? Do you need to boost sales? Check out our latest tips and tricks to increase sales fast!

Let’s be honest, if sales are low, business and moral are low. Low sales over a period of time can lead to a business shutting down. With online retail giants, like Amazon,...
11 Oct 17 Posted by: Margaret Mallonée
in Featured Articles

To help you get inspired, we’ve collected success stories from some of the top mom entrepreneurs of 2017, or mompreneurs.

There is no question that starting your own business is tough. It requires a lot of time, dedication, effort, and money. You’re putting your financial stability, job security,...
10 Oct 17 Posted by: Kevin James Culp
in Featured Articles

I had the pleasure of chatting with Shawn Pigg, CEO of Hotels Etc. for BusinessOpportunity.com's Podcast series that will be released very soon on our new Digital Platform.  Here is the transcript from that call for our regular RSS feed subscribers who get all of our posts first.

If you would...
6 Oct 17 Posted by: Margaret Mallonée
in Featured Articles

Best Money Making Small Businesses – What Industries Are Booming? What Industries Are Tanking?

It’s no surprise there are a million and one ideas for small businesses. Taking the risk to open your own business takes a lot of courage. You’re putting your livelihood, job security, and financial...
 
   

I had the pleasure of chatting with Shawn Pigg, CEO of Hotels Etc. for BusinessOpportunity.com's Podcast series that will be released very soon on our new Digital Platform.  Here is the transcript from that call for our regular RSS feed subscribers who get all of our posts first.

If you would...
Read More


Premium Sponsor