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One of the greatest obstacles faced by thousands of returning veterans who are transitioning back into civilian life is in finding long-lasting gainful employment, according to Kevin Humes, the President/CEO of American Veterans Alliance/American Alliance for Disabled Veterans (501 C-3) and co-founder...
Negotiation is something that home-based or other small business, business opportunity or franchise owners need to contend with, like it or not. Unfortunately, far too many of them think it is okay to just wing it. They don't take the time to refine their skills in this area. As a result, they are doing...
If you’re a mom (or even a dad) who is currently making the job of raising kids your full-time job and who is also wrestling with the idea of buying a business opportunity or franchise, the recent raging and politically charged debate about what constitutes a “working” mom may hit close to home. Personally,...


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Resource Center > Article
Set Your Own Goals
23 Feb Posted by: Kevin James Culp
in Plans and Goals

If you’ve ever operated a home-based business opportunity or even a large franchise you know that setting goals is critical to gagging your success. Setting goals should be an integral part of your overall business strategy from the very first day. Taking advice on what those goals should be can be tricky and may cause some tension if you work with others or have a partner. It can often cause some problems.

Often, we’ve repeatedly been told over and over that taking advice and listening to other people who are supposed to be more experienced and wiser than we are is a key to success. I’m here to tell you that this may not be the case at all. Unless these people have very similar experiences, have ran the exact same business opportunity that you are planning to run, or have a specific skill set that applies directly to what you are doing, my advice is to set your own goals. Taking advice from non-experts like friends, business associates, relatives and who knows who else can get you pointed in the wrong direction. It can often cost you time, energy and money.

So, layout your short-term, medium-term, and long-term goals and spend a full day brainstorming. Try not to let emotions like laziness, greed, wanting quick answers and other perfectly normal human factors get in the way. Make sure your set of goals will aid you in making your life easier, as well as, making you more money with less effort.

Carpe Diem My Friends!


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According to yesterday’s WSJ.com, far too many baby-boomer business owners are assuming that, when the time comes, they’ll simply cash out or pass the business on and have what it takes to retire. Not so, according to the experts who specialize in business finance and exit-planning. Things aren’t simple...

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The Information Technology Disaster Resource Center (ITDRC) is a non-profit, all-volunteer organization of IT professionals who provide technology continuity and recovery assistance to communities and small businesses that are affected by disasters....

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It’s tax time again, time to take a cold hard look at what you make, what you owe and what you need to be doing to save for the future. The trouble is that retirement planning for far too many home-based and other small business, business opportunity or franchise owners in particular just isn’t a priority,...

5 May Posted by: Kathleen C Lanza
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An unknown author once said that, “In the absence of clearly defined goals, we become strangely loyal to performing daily acts of trivia.”  And boy is it ever true, especially if you work from home each and every day where it’s far too easy to get distracted from the job at hand and do something other...

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So you think you’re organized?  Maybe that’s true of your dusty, messy desk that you cleaned up just the other day.  Windex, Pledge, a few file folders and a shredder can work wonders, it’s true.  However, have you given the same degree of thought to organizing your time?  Getting added value out...





Ed Lewellen is the Senior Vice President of Talent Acquisition for Employers Edge, Inc., a company that uses its own highly successful and proven business model to improve the performance of other companies―coaching,...
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