Home Advertise Contact Blog Advertiser Login RSS
Newsletter Signup

Your Free Business Opportunity Resource Is Easy To Use
Home-Based Businesses
Choosing a Business Opportunity Growth and Profit Marketing and Sales
Plans and Goals Running Your Own Business Start-Up
Working From Home Entrepreneur Exchange Feature Articles
Opportunity Community Opportunity Focus In The News

Common Succession Planning - Legacy planning, as owners of family businesses know, is essential for the continued success of the business.

However, that doesn’t always mean that owners take the right steps to ensure a seamless

Conversion Rate Optimization - Every business owner knows the importance of a good online presence to increase a company’s visibility in a crowded and competitive marketplace. But getting more visitors and broader publicity is only half the story.

By improving conversion rates, you can give...

Offering Financing Boosts Bottom Line - Staying afloat takes capital. But the process of attracting financing is confusing for small business owners. That’s why a system like FundAbility is so powerful.

Offering Financing Boosts Bottom Line - Here is a look at how you can offer help with financing...

Sponsors

STARSCAPES®
Imagine making up to $500 to $1,800 a day! Call or click now see how you can get your business for FREE! (602) 679-0257
FundAbility
Need Funding? Need To Offer Financing To Close More Deals? We Have Access 7,000+ Credit Providers. Learn more now...
 
Resource Center > Article
Small Business Saturday 2012 Toolkit Now Available!
18 Oct 12 Posted by: Kathleen C Lanza
in Marketing & Sales
Share this Article:

American Express’ Small Business Saturday is expected to draw record amounts of traffic to our nation’s small businesses on Main Street this year. Given that last year saw more than 100 million people participate, that’s saying something. Held just two days after Thanksgiving between Black Friday and Cyber Monday, the busiest shopping weekend of the year, this event’s sole purpose is to encourage consumers to do their holiday shopping at local businesses in their area.

Now being heavily promoted via Facebook and numerous other social media channels, Small Business Saturday is also getting its fair share of attention in the national and local media. However, if you’re a small business owner, much of whether or not your business will reap its potential rewards rests largely with you.

But, you’re not in it alone.

Both American Express and its event co-sponsor, online small-business marketing tools and coaching leader Constant Contact, are here to help you make the most of this once-a-year opportunity by making a number of online resources available to small businesses like yours free-of-charge. Just click below for access…

American Express’ Small Business Saturday Website, which includes:

• A whole host of tools to help you attract more customers that day, including marketing materials, information on how qualified small businesses can get free online advertising, and success stories that provide ideas and encouragement

• Information on how you can rally your community to spread the word about the event and get more involved in that effort yourself, and

• An interactive map that will guide shoppers to your establishment and link you with Facebook.

Constant Contact’s Small Business Saturday Toolkit, which includes:

• Shows you how to put together a multi-faceted promotional plan to inform your customers about the event and get them to participate, how to execute it and how to extend your efforts throughout the coming year, and

• Includes helpful tips and information on everything from goal setting and understanding your audience and the value your business provides to creating a great offer that draws customers and evaluating your success.

Start planning now so you don't miss out on this important opportunity to promote your small business this year!

 

Related Blog Posts
26 Mar 17 Posted by: Anuj Mishra
in Marketing & Sales

6 Principal Rules of Project Management - If you are about to become a project manager and take on this responsibility for the first time, then it is perfectly understandable if you are a bit anxious.

6 Principal Rules - Even though there is a lot of pressure on you, there is still a way to...
15 Mar 17 Posted by: Kevin James Culp
in Marketing & Sales

Sales Success Inspiration - Hello my friends and welcome to another installment of The Special Sauce Series on Sales.

Sales Success Inspiration is the name of the game today.  We left off with the last post "
15 Sep 16 Posted by: Kevin James Culp
in Marketing & Sales

Expanding Opportunity Services - It has always been our mission to provide the best customer service possible and have recently added no cost training and coaching sessions for all active advertisers. Now, we are going a step further to address the one major problem faced by opportunity owners–lack...

28 Aug 16 Posted by: Kevin James Culp
in Marketing & Sales

Managing Business Sales Leads Made Easy - In our last blog post we detailed for our advertisers and anyone thinking of advertising with us how to better work with our back office.  How to better manage your leads is what we are going to focus on in this second of seven installments designed to help...

19 Aug 16 Posted by: Kevin James Culp
in Marketing & Sales

The Business Franchise Opportunity Sales Tips 7 Part Series was an idea launched by Keith Shaffer Director of Personal at TheLocalProject.net two weeks ago after a coaching session.  The credit goes to him for this...

 
   

Entrepreneur Exchange is our forum where we interview the Influencers, CEO's, Author's, Business Owners Of All Types, Shapes and Sizes.

Entrepreneur Exchange: Today, we sat down with Marc Winkelman, CEO of
Video Spotlight
You're invited to view a Bartercard Online Franchise Presentation.

Premium Sponsor