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Optimizing Your Business for Mobile - Not too long ago, your business would be considered tech savvy if your website was easy to read on a smartphone and employees could access their emails on the go.

But, with how quickly the digital world is moving these days, this is just the beginning...

Getting Started CRM - Customer Relationship Management software, usually called CRM, can keep your customers happy and boost your sales. The right one makes it easy to track who is buying from you and where they are in the sales cycle.

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Resource Center > Article
Make More Money with Tools I Bet You Didn’t Know Existed (Part 2)
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In Part 1, we discussed how organizing your small business can be a difficult task and how Backpack Professional 4.6 can really be a big asset.  Although appropriate for any home-based or other small business, it’s especially helpful as a starting point for one just starting out. 

If your business is in growth mode and you need even more advanced management software applications that allow you to collaborate on projects, I’d like to introduce you to one of Backpack’s sister applications, Basecamp. 

Basecamp is so simple and easy-to-use, it’s addictive! 

For a long time now project management software has been about graphs and charts, with limited ability to collaborate globally as a team in a meaningful way.  In the end, that type of software hasn’t worked very well, and many have been left wanting more.

That’s where Basecamp comes into play.  Built for everyone including starting project managers to seasoned pros, as well as bloggers and even project managers who manage bloggers, Basecamp allows its users to tackle project management from a fresh angle.  It provides a user-friendly platform for communication and collaboration that fosters the ability of people to work more efficiently together.

One of the most compelling reasons to use Basecamp is its flexibility, which allows users to customize their experiences.  You can create tasks, draft messages for your team, assign categories to those messages, file and even customize the appearance of your messages (expanded view, normal view) and set permission for specific members of your team to have access, review third-party billing/invoicing, implement time-tracking tools and so much more! 

Connecting Basecamp with Backpack and 37signal’s other applications creates a fully merged business and project management software package of the utmost magnitude, and it’s so easy.  All you need to do is update your account to the 37signals ID system, which then allows you to login to the range of products with the same username and password.  Plus, you’ll then have a menu bar at the top to let you quickly switch between the applications as necessary.

Basecamp is also Web, PC, MAC, iPhone, Android and Blackberry-compatible, which is often a requirement of today’s tech-savvy, mobile blogger and/or project manager.

The bottom line is that with Backpack, Basecamp and all of its other frustration-free, Web-based apps, 37signals is a company that really understands what users want from their software!  Read more about all of 37signals’ Web-based applications and how to get started at http://37signals.com.           

Carpe Diem My Friends!

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But, with how quickly the digital world is moving these days, this is just the beginning...

Getting Started CRM - Customer Relationship Management software, usually called CRM, can keep your customers happy and boost your sales. The right one makes it easy to track who is buying from you and where they are in the sales cycle.

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