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Why Business Opportunities Are a Great Fit for Entrepreneurial Women
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October is National Women in Business Month, so what better time to talk about the incredible strides that women are making in becoming business opportunity and other small business owners.  It’s also a great time to talk a little bit about why business opportunities are a specifically good fit for women who want to start and grow a business so that they can become their own boss and have greater control over their own financial future.

According to American Express OPEN’s most recent research, women-owned businesses are second only to publicly-traded firms in U.S. job creation, and that’s been the case since 2007.  Moreover, despite recent economic uncertainly and upheaval, that trend is expected to continue and remain strong throughout 2013, with an estimated 8.6 million women-owned businesses in the U.S. going strong and generating nearly $1.3 trillion in revenues, all while employing close to 8 million people.

Infographic_woman-owned-business

Wow!  If you’re a woman, it’s never been a better time to be in business for yourself when it comes to sheer numbers, that’s for sure.  But despite all the good news about how many women are making a successful go of it on their own, experts point out that there are a number of key variables that still hold many women back from becoming business opportunity or other small business owners.

Chief among them, according to American Express OPEN experts involved with its recent first-of-its-kind CEO BootCamp for women, they are confidence, competency and connections.  If that’s true of you, here is some good news…

Buying into an already existing and established business model such as a business opportunity—one with a track record of success that provides all the training and support necessary to facilitate a similar level of success—can be a great option in that it may very well alleviate some of those fears.  How?

First, on the subject of confidence, simply having a pre-determined roadmap for starting and running a profitable small business venture goes a long way toward making you feel comfortable that each and every step you are taking is the right one.  Why reinvent the wheel and incur all the feelings of uncertainty that go along with that process when you don’t have to?  Buying into an established and reputable business model like a business opportunity removes much of the guesswork.

Second, feeling competent is largely about knowing that what you are doing or selling suits you and your own unique blend of knowledge, skills and abilities. Who better to guide you in that process than an established business opportunity owner, one with his or her own track record of success and who is ready and able to provide you with the mentoring you need?  Fortunately, there are a number of business opportunity sellers out there who make this perk an integral part of their business model.

All of which leads us to the last point…connections.

There are dozens if not hundreds of established work-at-home and other small business opportunities out there that can and do facilitate your ability to network with your small business peers on a regular basis.  Additionally, they oftentimes already have done the considerable legwork to identify outside vendors, contractors and suppliers who are trustworthy, already know your business inside and out and are ready and willing to help you any way that they can.  Many business opportunity owners will also actively encourage the exchange of best practices among you and your colleagues, fostering an overall environment that ensures you have all the connections you need to get the job done right.

More about OPEN the OPEN for Women: CEO BootCamp Initiative:

CEO BootCamp is an unprecedented effort employing the expertise of leading academics, major advocacy organizations and a who's who of visionaries to help enhance the power and potential of women entrepreneurs via live events, exclusive content and online networking communities. To find out more about it, its three fundamental pillars of success and how you can become involved, go to http://www.openforum.com/ceobootcamp/Views/Home/ now!

 

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I had the pleasure of chatting with Shawn Pigg, CEO of Hotels Etc. for BusinessOpportunity.com's Podcast series that will be released very soon on our new Digital Platform.  Here is the transcript from that call for our regular RSS feed subscribers who get all of our posts first.

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