Category : Feature Articles

Exhibit Confidence: SMB Trade Show Planning Guide 2014

Deciding whether or not to stage an exhibit at a trade show or other networking event as part of your marketing mix for 2014 is something you as a small- to medium-sized business (SMB) owner might be thinking about right now. If so, you’d be one of many. Contrary to speculation in recent years that the trade fair or show forum may be obsolete and that the need for face-to-face ... [ Read More ]

Ultimate Small Business Conferences and Events Calendar 2014

Once again, BusinessOpportunity.com’s list of nationwide events, conferences and activities is sure to have something that most any entrepreneur or small business owner will find helpful and interesting. In fact, when it comes to things to do in 2014, we’re pretty sure our list is the most extensive, most exhaustive and all-encompassing online calendar you’ll find out there anyplace, anywhere! However, and given that we’re still finishing out 2013, ... [ Read More ]

Important Benefits of Joining Your Local Chamber of Commerce

Not to be confused with the Better Business Bureau, which represents the interests of both consumers and businesses alike, the Chamber of Commerce solely represents the interests of business owners.  Today there are thousands of these organizations all across the U.S., all of them focused in one way or another on promoting any number of pro-business initiatives. Today’s Chamber of Commerce organizations range from the all-encompassing and nationwide ... [ Read More ]

Customer Retention Is Critical…Here’s What You Can Do About It

Brand loyalty is at an all-time low, and there’s an estimated $1.3 trillion in revenue that’s very much in play out there as a result. Yes, it’s true. The level of customer dissatisfaction in today’s U.S. marketplace today is unprecedented, meaning there’s big money at stake. And while that’s not good news for some, it’s great news for the small business entrepreneur who can see where some other company’s loss ... [ Read More ]

Want to Be an Entrepreneur? You May Want to Hang Out with One First!

If there’s one thing that buying a business opportunity, franchise or any other proven business model has in its favor, it’s the fact that you’re surrounded, or at the very least have access to, other entrepreneurs who have some knowledge you might want and need and that they are willing to share. Maybe it’s no wonder then that going the established-track-record route has so much appeal for so many. According ... [ Read More ]

Crowdfunding Sites for Black and Female Entrepreneurs Expand Access to Capital, Create Greater Business Opportunity

Given the Securities and Exchange (SEC) Commission is in the throes of easing federal regulations on how small businesses are able to raise money for startup and growth, a number of crowdfunding websites are cropping up to make the most of this unprecedented business opportunity. More specifically, sites like BlackStartup.com and PlumAlley.co (yes, ‘co,’ not ‘com’), among others, are aimed at ensuring both blacks and women, respectively, have a ... [ Read More ]

“Realizing Your Dream” Competition Provides Vetrepreneurs with Limitless Business Opportunities

Did you know that while veterans make up just 6% of the U.S. population, they constitute a full 15% or more of the total number of U.S. business owners combined? Furthermore, veterans are twice as likely to pursue business opportunities and other small business options to be business owners as are non-veterans. And even more encouragingly, the five-year success rate among so-called “vetrepreneurs” is significantly higher than the national ... [ Read More ]

Older Entrepreneurs Use Creative Financing to Make the Most of Today’s Business Opportunities

According to the latest Kauffman Foundation report on entrepreneurial activity, the percentage of new entrepreneurs between the ages of 55 and 64 has grown from 14.3 percent in 1996 to 23.4 percent last year, and entrepreneurship among 45-to-54-year-olds is also on the rise. In fact, according to the Bureau of Labor Statistics, those 65 and older have the highest rate of self-employment today. ... [ Read More ]

Business Opportunity Owners: Beware Obamacare Con Jobs

Many business opportunities and other home-based or other small businesses are owned and operated by just one person, making them especially vulnerable to the inevitable con artists who are exploiting consumer confusion about the Affordable Care Act (ACA), aka Obamacare. Given that October 1 marked the first day that Americans were able to begin enrolling in health care coverage provided via the ACA insurance exchanges, it should be no ... [ Read More ]

Small Business Online Reputation Management: Salvation or Scam?

As a business opportunity or other small business owner, what do your customers, employees and clients find out about you when they go looking for you online? Do you even know? If you don’t, should you? And once you do know, good or bad, what then? Welcome to the world of online reputation management, otherwise known as ORM. It’s the ongoing endeavor to monitor and manage the way you and ... [ Read More ]

Business Card Basics for Maximizing Your Business Opportunities

When you own a home-based business opportunity or any other small business, networking with others and getting yourself out there is more often than not a key part of your overall marketing strategy. Let’s put it this way…if it isn’t, it should be. After all, it’s a fact that whether or not you leave a good and memorable impression can make or break you, so having a great business card ... [ Read More ]

Are You Losing Important Business Opportunities by NOT Picking Up the Phone?

If you’re thinking about buying a business opportunity and starting your own small business and under the age of 35 in particular—or even if you’re older than that but have adapted to the latest technology all too well—you may have challenges when it comes to actually picking up the phone to connect with a customer or close a sale. According to a recent Wall Street Journal (WSJ) article, that ... [ Read More ]

Business Opportunity Still Going Strong in the Good Ole’ US of A

For existing or aspiring entrepreneurs who may be wondering whether or not owning your own business is particularly challenging in this country versus any other, some recently released research should put things into perspective. According to Ernst and Young’s (EY) G20 Entrepreneurship Barometer for 2013, the U.S. remains among the top five countries on the planet when it comes to business startup and ownership, news that is enhanced further ... [ Read More ]

Can I Really Make Good Money Working from Home?

It’s a great question, especially in this day and age where the advent of such extraordinary technology has made what was once thought to be impossible not only possible, but oftentimes preferable. Put simply then, the answer is yes. However, you’ve got to know that the competition for legitimate work-at-home opportunities where you can make a good living while working for someone ... [ Read More ]

Finding Affordable Legal Help for Your Business Opportunity Startup or Other Small Business

If you’re a new or existing business opportunity or other small business owner in need of legal help, chances are that you’ve tried to go it alone, at least at one time or another. In fact, a new nationwide study released this summer by leading legal protection plan provider LegalShield, shows that the majority (54%) of America’s small businesses would rather ... [ Read More ]

Business Opportunities and Other Small Business Owners’ Quick Guide to Mastering Google’s Updated Search Engine Optimization Standards

According to a Forrester Research report released last month on how consumers found websites in 2012, potential buyers of your products and services are far more likely to find you online as a result of a “natural, organic” search than they are social networks, links from other sites or even pay-per-click. But understanding your customers’ website discovery behaviors isn’t even half the battle, ... [ Read More ]

The Secret to Getting Your Customers to Open Your Emails? It’s Not What You Think!

These days email is a critical part of most business opportunity and other small business owners’ overall communications strategy, especially where marketing and keeping up with customers is concerned. But in a world where we’re all already overwhelmed with the sheer number of emails we’re getting each and every day, how do you stand out ... [ Read More ]

Is the Economy Finally Improving? Small Business Weighs In…

As the nation wraps up its 50th annual celebration of National Small Business Week today in Washington, D.C., with the announcement of who will be named 2013’s National Small Business Person of the Year, the latest spate of positive news regarding business owner sentiment is particularly meaningful. For anyone who has been sitting on the sidelines waiting for the economy to show ... [ Read More ]

How Drop Shipping Can Make Starting Your Own Online Retail Business a Reality

Any smart business person knows there’s tons of money to be made online. In fact, online retail sales were calculated at an all-time high last holiday season, and yet they still only account for roughly 5.5 percent of total annual retail sales. The bottom line? There’s still plenty of room in the world of e-commerce for entrepreneurs who are interested in ... [ Read More ]

Does Virtual Currency Have a Future? Notes from the Bitcoin Battlefield…

If you’re a home-based or other business opportunity, franchise or other small business owner, particularly if you’re one who does most of your business online or across international borders, then you’ve probably heard about Bitcoin. Perhaps you’re all too familiar and are already involved with this somewhat revolutionary approach to buying and exchanging goods and services. ... [ Read More ]

Financial Services Franchises Show You How to Make Money in a High-Growth Industry

If there’s any one segment of the economy that is hot right now, it’s the financial services sector. Why? It’s because the need for products and services in this arena is growing so rapidly, and the technology to deliver them is creating new business opportunities each and every day. While businesses, especially smaller ones, are constantly seeking out new technologies and approaches to ... [ Read More ]

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