Home Advertise Contact Blog Advertiser Login RSS
Newsletter Signup

Buy A Business Opportunity of Franchise
Home-Based Businesses
Choosing a Business Opportunity Growth and Profit Marketing and Sales
Plans and Goals Running Your Own Business Start-Up
Working From Home Entrepreneur Exchange Feature Articles
Opportunity Community Opportunity Focus In The News

Happy first day of December! It’s December and the end of the year is in full-swing. Don’t go into the holiday travel season without the December Book-of-the-Month: Business Adventures by John Brooks.

December means that its holiday time. No matter what holiday you celebrate it’ll...

Female celebrities are breaking the stereotypes of Hollywood and diving into the world of business. Check out how these women are using their fame, fortune, and power to start their own companies. From media production to makeup, these Top Female Celebrity Business Owners are doing it all!


With only a few weeks lefts in 2017, it’s time to get organized now! The holidays are around the corner and you don’t want to be scrambling at the end of the year. Use these Small Business Organization and Tax Tips to End 2017 to help you keep the end of the year stress to a minimum.



Imagine making up to $500 to $1,800 a day! Call or click now see how you can get your business for FREE! (602) 679-0257
Promotional Products Home Business
Run Your Own Business. Be Your Own Boss. Earn Great Profit Potential. Start At A Low Cost. Try It For Free! Learn More.
Residual Income Business Opportunities
Residual Income is the way that you work once and get paid multiple times—sounds great!... Read On
Top 7 Reasons to Consider a CMS
The internet loves obscure abbreviations. You can skip over most of them, but not CMS. What is CMS? read on...
The Ideal Length of Everything Online, Including Social Media Posts
When one of your busiest marketing channels limits you to 140 characters, you know that the internet sets its own rules.
Low Cost Business Opportunities to Own
Are your right for a Low Cost Business Opportunities to Own? The desire to own your own business... Read On
Why Advertise Your Business Opportunity?
Over the years we have been fortunate enough to receive quite a few testimonials. In fact, ... read on
National Property Inspections
Flexible work schedule, no experience needed, and complete training and support available!
How Many Leads Does It Take To Close A Sale?
This Featured Article is live on our blog and I know could be very insightful for connectivity and ROI.
Top 50 Home-Based Business Ideas
Home-Based Business ownership can be the most rewarding endeavor you will ever undertake. The new year... Read On
I Want To Buy a Business Opportunity or Franchise
Who are the types of people who buy a business opportunity or small franchise? According to people in... Read on
Copying & Publishing Business Opportunities
Today creativity abounds in the printing and publishing space with more unique business solutions than ever imaginable.
Resource Center > Article
Getting Started CRM, Your New Best Friend
6 May 17 Posted by: Kevin James Culp
in Marketing & Sales
Share this Article:

Getting Started CRM - Customer Relationship Management software, usually called CRM, can keep your customers happy and boost your sales. The right one makes it easy to track who is buying from you and where they are in the sales cycle.

Getting Started CRM - Sound good? Here’s an overview to help you get started with this essential marketing tool.

What Is CRM? - Getting Started CRM

The product you are selling is your franchise or business opportunity. As with any product, to get people to buy, you need to track leads, nurture them and eventually convince them to do the deal.

Customer Relationship Management software helps you efficiently manage your customer contacts. Your sales go up and your costs go down. You sell more franchises, more business opportunities, and your bottom line gets healthier and more profitable.

With CRM in place, you save hours on tiresome tasks, while getting more accurate results. Data entry, cross-indexing and pinpointing the contacts you want to target are much simpler.

It takes a fraction of the time, compared to doing it by hand, and the results you get are much more precise. With the right CRM in place, you work from a single dashboard to accomplish a wide range of tasks quickly and effectively.

Close More Deals - Getting Started CRM

After switching to a CRM, the number one result companies report is an uptick in deals that successfully close. More sales mean a stronger bottom line.

Here are 5 ways that a CRM helps you make sales:

1. Less data entry. Most CRMs are now “smart-cloud” enabled. That means they sync every data entry, even if it is made on a smartphone or tablet.

2. Better analytics. Just check your dashboard to see the metrics that show up-to-the-minute performance. This means you can make informed decisions quickly, all based on real-time data.

3. Stronger customer relationships. The CRM software makes it simple to stay in touch with your customers and provide them with customized information. Its database contains critical intelligence about each prospect’s preferences and history.

4. Track where they are in the sales cycle. Timing is key to making sales. With a CRM, you never have to guess where each person is in the decision process, so you can present information tailored to his situation.

5. Track emails. So many emails end up in the spam folder. With a CRM, you can find out if your prospect has received the email and has opened his email.

Save Money - Getting Started CRM

CRM software handles so many tasks, and so efficiently, that it saves you time. Time = money. This is especially true for small business owners, who were so many hats. Many say they have recouped their costs in just a day or two!

Here’s a look at 4 ways a CRM can save your company money:

1. Less administrative work. The more time and energy you spend on mundane tasks, the less you have for doing what you’re good at running your business and making sales.

2. Data at your fingertips. When you have to spend hours finding the right information to make a sale or tweak a marketing campaign, you lose money. With a CRM, you can find the info you need in seconds.

3. Nurtured leads. You never have to worry about a prospect falling into the cracks. A CRM tracks everyone and everything, dependably and efficiently.

4. Track emails. Do you know if your prospect opened his email? What if it went into the spam folder? With a CRM, you get this information automatically, no more guessing.

With a CRM in place, you can track and manage your leads and nurture your prospects quickly and consistently. That leads directly to more sales. The CRM lets you use your time in the most efficient way possible, freeing you from mundane tasks. This lets you use your time on more profitable goals.

Boost SEO/SEM Results - Getting Started CRM

Using the metrics from your CRM dashboard, you can see how effectively your current Search Engine Optimization, SEO, and Search Engine Marketing, SEM, efforts are doing. The more current your data, the quicker you can make changes to your website, content and other marketing efforts.

When your marketing efforts are constantly improving, you get better results and more sales.

Manage Your Leads - Getting Started CRM

Sales leads are the lifeblood of your business. When you manage them productively, you make more sales. The better you nurture your leads, the more recurring sales you make.

That’s why CRMs are so popular. They streamline lead management and do a much more effective job of it than trying to track this data by hand. Just check your dashboard to find out who is responding to your emails, how many appointments you have in the pipeline, and how close you are to making your sales goals.

Choose the Right One - Getting Started CRM

But how do you choose the best CRM? There are hundreds on the market, with a host of features and in a wide range of prices.

Thankfully, most offer a free trial, often without even requesting a credit card. This lets you test drive the CRMs that sound most suitable.

But before you do that, you need to figure out what makes a CRM suitable for you and your business. Each biz opp is different. Your goal is to find the CRM that is closely tailored to your requirements.

To help you decide, Business Opportunity found the most comprehensive report available to help owners of franchises and biz ops. Check out this FREE white paper. It can guide you through the selection process.

When checking out CRMs, be sure to avoid these all-too-common mistakes:

Mistake #1. You aren’t clear about your current CRM process. Before you start your search, be sure to write down how you track leads now, what works and what doesn’t.

Mistake #2. You don’t know what you want the CRM to do.

What would the perfect lead management tool actually do? Write it down.

Mistake #3. You fall in love with just a single feature on a certain brand of CRM.

Don’t choose a CRM just for a one, lone feature, however attractive it is. Look at the whole package before making a decision.

BizOpp Makes It Easy for Advertisers - Getting Started CRM

Did you know that Business Opportunity offers free CRM integration? If you use the SalesForce CRM, you can now save hours of time and manage your leads quickly and efficiently.

This is a free service, courtesy of Business Opportunity. We want to make your life as easy and prosperous as possible.

Getting Started CRM

Related Blog Posts
13 Dec 17 Posted by: Margaret Mallonée
in Marketing & Sales

We all know that in sales, time is money. These apps will simplify your life and give you more time to sell, sell, sell! Don’t miss these 15 Apps Every Salesperson Needs!

As we move into 2018, everyone is hypothesizing and publishing their choices for the best apps and ‘need to have it’ technology....
20 Nov 17 Posted by: Margaret Mallonée
in Marketing & Sales

Looking to boost your marketing game? Not sure what you need or which is best? Check out these Free Trial Marketing Tools You Need!

A big question many people ask is how do I upgrade my audience to reach more people? What platforms should I be using to get my content out into the world? We...
15 Nov 17 Posted by: Margaret Mallonée
in Marketing & Sales

We’re 10 days away from Small Business Saturday 2017! Are you ready for one of the biggest sales’ days of the year? To help you, we’re bringing you our Tips for Small Business Saturday 2017.

This year, Small Business Saturday 2017 will be on the 25th of November. That means in 10...
25 Oct 17 Posted by: Kevin James Culp
in Marketing & Sales

People love to listen to podcasts. They can get the information they need when it’s convenient. As a marketer, it’s a great way for you to share your message while...

23 Oct 17 Posted by: Margaret Mallonée
in Marketing & Sales

Want to improve your sales call technique? Check out our Best Sales Call Advice for Success!

Whether it’s a cold call, referral call, or warm lead, making a sales call can be intimidating. It’s easy to procrastinate on making a call by working on other projects. You may, from time to time,...

I had the pleasure of chatting with Shawn Pigg, CEO of Hotels Etc. for BusinessOpportunity.com's Podcast series that will be released very soon on our new Digital Platform.  Here is the transcript from that call for our regular RSS feed subscribers who get all of our posts first.

If you would...
Read More

Premium Sponsor