Home Advertise Contact Blog Advertiser Login RSS
Newsletter Signup

Buy A Business Opportunity of Franchise
Home-Based Businesses
Choosing a Business Opportunity Growth and Profit Marketing and Sales
Plans and Goals Running Your Own Business Start-Up
Working From Home Entrepreneur Exchange Feature Articles
Opportunity Community Opportunity Focus In The News
Come Read Our Featured Articles About Business Opportunities, Franchising, Business Opportunity News and More
What if you could be your own boss in a business that relieves stress and brings joy and happiness to the lives of others, while making you great money? Is there really a job like that? Yes! At BusinessOpportunity.com, we have a business opportunity as an independent vacation...
Do you want to want to work for yourself and secure your future with unlimited income potential but don’t have a lot of cash to buy into a franchise? Do you want to learn about the social media marketing and use its power to earn money online? Then you need to check out...
Are you looking for a lucrative business opportunity in banking or financial services? You’ve come to the right place! At BusinessOpportunity.com, we have a plethora of opportunities that allow anyone the ability to open a business,...

Sponsors

STARSCAPES®
Imagine making up to $500 to $1,800 a day! Call or click now see how you can get your business for FREE! (602) 679-0257
Promotional Products Home Business
Run Your Own Business. Be Your Own Boss. Earn Great Profit Potential. Start At A Low Cost. Try It For Free!
I-insureme
$$$ BUILD HUGE INCOME SELLING SOMETHING EVERYONE MUST HAVE $$$ Call our 24-hour message line at 301-276-5575 now!
Hempworx
Want to get into the Hemp business? Cash in on the emerging $7.1 Billion Cannabis industry! Act now-ride the green wave.
How Many Leads Does It Take To Close A Sale?
This article is now live on our blog and I know could be very insightful for many. Read On
Why Advertise Your Business Opportunity?
Over the years we have been fortunate enough to receive quite a few testimonials. In fact, ... read on
Productivity Hacks — Our Top 50
Productivity Hacks will help you make more from less this 2016. Here at BusinessOpportunity.com we want to... Read On
National Property Inspections
Flexible work schedule, no experience needed, and complete training and support available!
 
Resource Center > Article
Solving the Entrepreneur Equation
23 May 11 Posted by: Kathleen C Lanza
in Start-Up
Share this Article:

If you’re an entrepreneur who is marketing a home-based or other small business opportunity or franchise to others, making the investment of time and resources into any prospect is somewhat of a risk.  And let’s face it, your hard work doesn’t always pay off when someone you thought would be a good fit isn’t.  Now there’s a resource that you may want to check out and even recommend to your potential clients that can assist them in making the best decision possible when it comes to business ownership.

In her new book “The Entrepreneur Equation: Evaluating the Realities, Risks and Rewards of Having Your Own Business,” business strategist, author and blogger Carol Roth slaps aspiring entrepreneurs with a reality check that you don’t often see in today’s "you can do it if you just try hard enough" culture.  In his forward to the book, New York Times bestselling author Michael Port puts it this way.  “Most books on entrepreneurship are written from the perspective that anyone and everyone can do it, and it’s super simple if you just follow these three easy steps.  However, anyone who has built a remarkable business knows the truth.  There are no three easy steps…,” he writes.

The goal of Roth’s book is not so much to discourage anyone from becoming an entrepreneur.  However, it does provide individuals who think they have what it takes to make it in business today with the tools they need to make the right call.  Suffice it to say, if your prospect reads this book and still feels confident that buying and starting a home-based or other small- or medium-sized business opportunity or franchise is a good idea, then they’re more likely to make it.

Roth is an expert at raising issues and asking questions that will prompt any aspiring entrepreneur to take careful stock of whether or not the fact that they can own a business is enough.  Let’s face it, just because someone can doesn’t necessarily mean that they should. 

Driven by the concept of self-assessment, Roth’s book prompts the reader to take careful inventory of such critical issues as his/her fitness for entrepreneurship, motivation, timing and personality.  She then goes on to enlighten the reader about key factors that should also impact decision-making such as whether or not the business in question is the right fit, as well as the overall risks, issues and rewards of entrepreneurship.

Roth is also a frequent radio, television and print media contributor on the topics of business and entrepreneurship.  Her blog entitled Unsolicited Business Advice was recently named as one of the Top 10 business blogs online.  If after reading and availing themselves of her sage wisdom and advice on the subject of owning a business your prospect is still on board, you’ll be just one step closer to ensuring your gamble on them is a sound one.

Related Blog Posts
17 Nov 17 Posted by: Margaret Mallonée
in Start-Up

If you’re a woman looking to start a business, you need to make use of all the Small Business Resources for Women.

It’s 2017, and more than two-thirds of new business owners are women....
6 Nov 17 Posted by: Margaret Mallonée
in Start-Up

It’s that time of the month again! Our November Book-of-the-Month is The E Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It by Michael E. Gerber.

As we head into the end of 2017 and transition into the holiday season, there’s no better way to kick back and...
11 Oct 17 Posted by: Margaret Mallonée
in Start-Up

To help you get inspired, we’ve collected success stories from some of the Top Mom Entrepreneurs of 2017, or mompreneurs.

There is no question that starting your own business is tough. It requires a lot of time, dedication, effort, and money. You’re putting your financial stability, job security,...
22 Sep 17 Posted by: Margaret Mallonée
in Start-Up

Young Entrepreneur's Start-Up Advice — The best advice, helpful tips, and questions for the aspiring, young business owner.

To help you decide if you're ready to start a business, we’ve compiled the best young...
18 Sep 17 Posted by: Margaret Mallonée
in Start-Up

Entrepreneur Start-Up Tips - How to Keep Your Bottom Line from Going Bust When Starting a Business

Entrepreneur Start-Up Tips - Congratulations—you’ve decided to take the plunge and make your dream a reality by
 
   
Entrepreneur's Source for Everything Business Opportunity and Franchise Related

I had the pleasure of chatting with Shawn Pigg, CEO of Hotels Etc. for BusinessOpportunity.com's Podcast series that will be released very soon on our new Digital Platform.  Here is the transcript from that call for our regular RSS feed subscribers who get all of our posts first.

If you would...
Read More


Premium Sponsor